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#Digital PR

3 articles tagged with #Digital PR

BrandGEO
SEO Tutorials Apr 6, 2026

Earning Citations on Sources LLMs Actually Trust in 2026

For twenty years, the SEO playbook said earn backlinks from high-authority domains. The GEO playbook is narrower and more specific. LLMs do not treat all links equally. Some sources are massively overweighted in training and retrieval — Wikipedia, a handful of major news outlets, a specific set of review platforms, and certain community sites. The rest contribute marginally or not at all. This post is the ranked list of sources that actually move AI visibility in 2026, with a practical path to earning placement on each.

BrandGEO
Industry Insights Apr 3, 2026

GEO for Law Firms: Being Cited in Answers About Legal Topics

Law firms have a structural advantage in Generative Engine Optimization that most of them are not using. The substantive, topical, citable content that language models prefer — long-form analysis of statutes, case commentary, practice-area explainers — is exactly what law firms already produce, or could produce, more credibly than most other types of organization. The catch is that firms tend to either not publish at all, or publish in a format that works against citation rather than for it. This piece walks through why law firms fit the GEO brief unusually well, the one discipline that separates firms that get cited from firms that do not, and what a defensible practice-area content program looks like in the AI-answer era.

BrandGEO
SEO Tutorials Mar 16, 2026

Digital PR for LLMs: How to Get Quoted in AI Answers (Not Just Google News)

Digital PR was originally optimized for two audiences: human journalists looking for stories, and Google's news indexing system looking for fresh authoritative content. In 2026 a third audience has become the dominant one — language models building their summaries of your category. The craft of PR has to shift accordingly. This post lays out how the discipline is changing, what still matters from the old playbook, and what specifically you should write differently when the goal is to be quoted in AI answers.